Labels: animation, CMS development, concept design, development, digital marketing, digital production
Yard work very well with with many traditional design communication and PR Agencies, such as Phyllis Walters, Twelve, Conran and St Lukes.
Yard extend their client reach, compliment a multichannel media offering and provide digital user interface design and IA consultancy, digital marketing strategies and pitch work plus fast production of viral campaigns, films for web, flash ads and microsites.
Labels: concept design, digital consultancy, digital marketing, digital production, film, microsites, user interface design, viral
Cutting edge Imagini is measuring the worlds visual DNA. They attract over 60,000 global users per day to their social network site, youniverse and provide groundbreaking consumer insights to digital and corporate giants such as Microsoft, MSN, Expedia, The British Army, Pepsi and Necta.
Yard have been working alongside Imagini since its conception 2.5 years ago and visualise data, consult on Information Architecture and design and produce all User Interfaces for the social network and extensive B2B activity.
open the website
Labels: animation, concept design, digital consultancy, flash development, IA, user interface design
In 2001 Yard were approached by Zomba Records to create and develop JT's official website. Yard planned, produced and developed an award winning interactive site to support his releases.
Assets included a news rich and fully integrated microsite, music and screen saver downloads, viral e-cards and a superb interactive 'drop and play' beat box.
Open the 'Justified' site
Click 'music' for the beatbox track player
Labels: concept design, e-cards, flash development, games, micro-site, music, viral
Yard were approached by Zomba Records to create Britney's official website. Yard planned, produced and developed an award winning site and viral campaign to support her releases and tours.
Assets included a news rich and fully interactive flash microsite, music and screen saver downloads, viral e-cards.
Labels: concept design, e-cards, flash development, games, information architecture, micro-site, music, viral
In 2001 Yard were approached by Zomba Records to develop a digital campaign surrounding Grove Armada's third album release: Goodbye Country (Hello Nightclub). Deemed more upbeat and less chill-out than their previous album Vertigo Yard planned, produced and developed an award winning digital campaign to support the release.
Assets included a news rich and fully interactive flash microsite, music and screen saver downloads, viral e-cards and a superb 3D retro arcade game plus animation of the Groove Armada insignia.
Open the fully interactive Goodbye Coutry site and Flash game
Labels: concept design, e-cards, flash development, games, information architecture, micro-site, music, viral
In 2004, a new contract for General Practice was implemented across the UK. This new contract represented the Government’s continuing priority to improve patient access to primary medical care.
In response Yard set up a sub brand Yard medical and now produce low cost, high value websites for general practices throughout the UK. The websites provide patients with up-to-date surgery information, out of hours remote booking facilities and access to repeat their prescriptions.
open the website
Labels: concept design, copy, design concept, development, new business
Iconicchic.com is a new weekly online luxury magazine. Written by an exceptional editorial team of well known fashion writers, iconichic.com brings an inspirational mix of trend reports, style and information articles across four main sectors of fashion and one click purchasing on over 5,000 iconic luxury products.
Requiring a premium look and feel for the stylishly female sophisticate, iconichic approached Yard to produce their brand identity, IA and web design with the aim of transporting any user into a world of visual and informative indulgence.
open the website
Labels: concept design, design concept, identity, information architecture, interactive design, typography, user interface design
The newspaper group Independent.co.uk approached Yard to help them improve the click through rate and expand the user journeys in the site. The challenge was to identify easy changes that will have maximum benefit. Yard set up an IA workshop with the client to identify and prioritise content on a number of key pages.
The project is still in early stages of development; Yard produced wireframes and developed a number of 'easy to implement' creative routes that present key page content more clearly and attractively- aiding the readers brain and making the user experience more pleasant, more effortless. Yard also positioned and highlighted the interactive elements more carefully as this will go along way to increasing there use and therefore expand the user journeys in the site.
open the website
Labels: client workshop, concept design, information architecture
Nirah will be the world's first freshwater sanctuary, a unique resource for conservation, education and science as much as for entertainment and inspiration. Currently looking for funding and national support, Yard were approached to design and build the Nirah identity and website.
In keeping with the water theme the Nirah website illustrates the concept behind the project in a compelling and imaginative way. The site is also built to allow non technical staff to easily update the site with latest news and progress of the project.
open the website
Labels: animation, CMS development, concept design, development, interactive design
The Sanctuary, Jumeriah Village, Dubai is the current property development project from Gulfstream. The hamlet represents a low cost, high quality development of around 1,000 homes; townhouses, apartments, penthouses and garden homes.
Currently selling off plan, Yard designed and developed an online brochure built in Flash. The site is pleasant to navigate, uses strong visuals and compelling copy, it illustrates key attributes of the architects designs and aims to convey what life would be like if one lived in The Sanctuary.
open the website
Labels: animation, concept design, copy, flash development, interactive design, retouching
Luxury Briefing is the only business publication for the Luxury Industry. Running for 10 years they recently reviewed their brand look and feel and redesigned their publication.
Taking on the baton a few steps further, Yard designed and produced a CMS/blog driven website; the design uses strong typography and imagery to bring out the personality and humour of the publication appealing to a new age of industry players. Yard are now consulting with LB on digital marketing including database marketing, emails, SEO and PPC.
open the website
Labels: CMS development, concept design, digital marketing, typography
Dubai based Gulfstream Properties develop prestigious building projects worldwide. New to the market they required brand design, business collateral and a secure website for investors, developers and buyers alike.
Yard designed and developed their identity and a website that would best illustrate a premium brand and a team of experienced specialists that can confidently deliver multi-million pound projects. Currently Yard are developing a CMS driven News section and a secure intranet for Gulfstream staff and their clients.
open the website
Labels: animation, art direction, CMS development, concept design, development, flash development, identity, interactive design
Blink bow bar is the first brow bar to specialise in the art of 'threading'. A brow bar means exactly that- a comfortable chair and a drop in service which promises fabulous brows within minutes. Since opening its first bar in 2001 you can drop into Blink bars at Fenwick, Selfridges, Harvey Nichols and Heathrow T5.
Yard translated the Blink brand online and supported the proposition with a press gallery of cuttings from all the national glamour magazines. Yard are now working with Blink to improve the online shopping experience and to further promote the extended range of Blink beauty products and Male grooming. Work includes design, development, photography/film and viral campaigns.
open the website
Labels: concept design, flash development, identity, interactive design, photography